May 5, The most abundant cannabinoid found in hemp oil is cannabidiol (CBD), a non- psychoactive compound shown to have many benefits in. Populum produces premium CBD Hemp Oil made and grown in the USA using the single-minded goal of providing people with the benefits hemp has to offer. Populum is a collective of premium hemp CBD products designed to be a part of and make the astonishing benefits of pure, high-quality hemp accessible.
Premium Hemp The Advantages Populum Oil of
CBD is naturally occurring, and is among the largest cannabinoids found in hemp and marijuana. The human body also produces cannabinoids, known as endocannabinoids, in a bodily system known as the endocannabinoid system or ECS.
The ECS promotes homeostasis by regulating a wide range of functions, including motor skills, mood, appetite, and sleep. As we age, our ECS produces fewer endocannabinoids; they may also decrease due to physical injury or disease. Replenishing depleted endocannabinoids with phytocannabinoids like CBD can help restore balance to the body. As a rule, CBD oil extracted from hemp will contain no more than 0. CBD oils extracted from hemp generally fall into one of the following three categories: The vast majority of CBD oils come in bottles measuring either 15 milliliters mL , or 0.
However, CBD concentration is more important than bottle size. Concentration refers to the ratio of hemp oil solution measured in mL compared to the amount of CBD cannabinoid measured in milligrams, or mg. A mL bottle may contain mg of CBD, mg, mg, or more. The higher the mg amount, the stronger the CBD oil will be.
How much CBD oil you should take largely depends on your bodyweight, as well as the desired effects. The next table breaks down the effects of different doses based on these two factors. Always consult your physician to determine the best dosage for you.
CBD oil alleviates physical pain and anxiety — both of which can have a negative impact on sleep. Additionally, CBD oil can actually prolong sleep for some, leading to more rest from night to night. However, please note that the medicinal effects of CBD oil have not been studied extensively. While many medical patients claim the oils improve sleep quality and duration, more clinical trials are needed to determine how and why these improvements occur — and if they are applicable to all individuals.
Additionally, CBD oil is also associated with some negative side effects. CBD oil is considered therapeutic and low-risk for most users. However, CBD oil may result in the following adverse effects: This may be the desired effect. In recent years, the legality of CBD oil and other products derived from hemp or marijuana has been a hot-button issue. Historically, hemp could legally be grown and cultivated for academic research purposes only.
However, the legality of hemp growth has changed in the past year. In April , Sen. Mitch McConnell of Kentucky introduced the Hemp Farming Act of , a piece of legislation that proposed legalizing all hemp products at the federal level.
Per the farm bill, industrial hemp will be descheduled as a federally controlled substance. Still, the legality of marijuana-based CBD oil also varies from state to state. The table below lists general guidelines for hemp- and marijuana-based CBD oil consumption based on different state laws.
These states have more complex laws pertaining to hemp- and marijuana-based CBD oils. These initiatives may have a bearing on the legality and availability of CBD oils.
Three other states, Arizona, Missouri, and Nebraska, failed to garner enough votes to place marijuana initiatives on the ballots. These laws are ever-changing, and the guidelines listed above should not substitute for legal advice. When purchasing hemp-derived CBD oil for sleep, you may be able to find products through one or more of the following establishments: Cost is another consideration. Most CBD oils are sold in concentrations of to mg, although this may range from less than mg to more than 2, A good indicator of price-point is the cost per milligram.
Low-cost CBD oils usually fall between five and 10 cents per mg; mid-range prices are 11 to 15 cents per mg; and higher-end oils cost 16 cents per mg or higher. Although price may be an indicator of CBD oil quality, we suggest researching the following factors to ensure the oil you select is considered high-quality.
Some forms of CBD oil — such as vapors and tinctures — normally have higher-than-average concentrations, whereas sprays and topicals tend to have lower concentrations. When buying CBD oil for the first time and comparing different products, here are a few variables to keep in mind: As noted in the previous section, CBD oil prices vary significantly by brand.
The best practice for most is to determine a per-milligram budget for CBD oil, as well as a maximum price for the entire bottle. Also, if ordering online, be sure to include potential shipping costs.
Weight plays a role in the effects of CBD oil, and bottle size should be selected based on how much you weigh. If you weigh more than pounds and desire strong effects, then this same concentration will supply roughly 10 doses. Also, state residence may indicate that fewer buying locations are available. If the answer is yes, then full spectrum CBD oils may not be a feasible option due to their THC content; although these oils contain trace amounts of THC, this may lead to a failed drug test.
Crystalline isolate oils, on the other hand, contain no THC and will not compromise drug tests in any way. Third-party testing information is vital for consumers; any CBD oils that do not supply these details should be avoided.
Lab results are not as crucial, but may indicate a higher-quality product if they are included. Both online and brick-and-mortar experiences carry pros and cons for CBD oil shoppers. In addition to natural, unscented CBD oils, many oils come in different flavors. This factor boils down to personal preference — although the flavor selection will be broader with some brands than others. How Does Marijuana Affect Sleep?
This research is supported by you, our readers, through our independently chosen links, which earn us a commission. Crystalline Isolate Oil is extracted from cannabis plant, then allowed to cool; this isolates the CBD from other cannabinoids The oil forms crystals and is crushed into a powder None White and twinkly No Full Spectrum Oil Oil is extracted from the cannabis plant Oil is not cooled, allowing it to retain THC and other cannabinoids 0.
CBD oil can be consumed in several different ways. CBD oils may be manufactured as small capsules that are orally ingested. Another form of oral CBD oil ingestion is the tincture, often used as a food additive.
Tinctures are sold in dropper bottles; most users place one or two drops beneath their tongue for several minutes in order to experience the full effects. Tinctures normally have stronger concentrations compared to other CBD products. CBD oil can be ingested as an oral spray. Sprays tend to have lower concentrations compared to other CBD products.
This form of CBD oil is applied directly to the skin; it usually has the consistency of lotion. Weight Group Recommended Dosage for Mild Effects Recommended Dosage for Moderate Effects Recommended Dosage for Strong Effects Light less than pounds 11 mg or less 12 to 14 mg 15 to 17 mg Medium to pounds 18 mg or less 15 to 23 mg 18 to 28 mg Heavy more than pounds 23 mg or less 24 to 30 mg 29 to 45 mg.
The anxiety-alleviating and sleep-prolonging qualities of CBD oil make it a good option for many people with insomnia.
Those who experience insomnia due to pain or discomfort may also find that using CBD oil alleviates their physical symptoms to a noticeable extent. CBD oil may also promote daytime wakefulness when taken in small amounts; people with insomnia can use it as a pick-me-up if they feel excessively tired due to lack of restful sleep. REM behavior disorder RBD is a parasomnia disorder characterized by shouting, becoming physically agitated, or otherwise acting out during sleep. Both depression and anxiety disorder have been linked to sleep disruption.
CBD oil can alleviate symptoms of these disorders because it activates serotonin receptors in the brain; the release of serotonin has soothing, anti-anxiety effects that can help people sleep. CBD oil also increases levels of adenosine in the brain; adenosine is a neurotransmitter that aids cardiovascular function and eases painful inflammation. CBD oil may be prescribed for patients with Lennox-Gastaut syndrome or Dravet syndrome, two rare forms of severe epilepsy; the medication Epidiolex, a CBD oil oral solution, is typically prescribed in these instances.
CBD oil can also ease the severity of seizures for people with other forms of epilepsy. Due to its anti-psychotic effects, non-THC CBD oil can reduce the symptoms of schizophrenia and other disorders with psychotic effects.
The liver regulates the way different drugs are metabolized within the body; this process is known as hepatic drug metabolism. Higher-than-average doses of CBD oil can slow the hepatic drug metabolism process. As a result, users may not be able to process other drugs as quickly.
This is particularly concerning for CBD oil users who also take prescription medications. As is the case with many other hemp- and marijuana-based products, CBD oil often leads to a condition known as dry mouth or cottonmouth. This is likely due to cannabinoids altering receptors in the lower jaw that trigger salivation. In most cases, mild discomfort and stronger-than-average thirst are the only issues associated with dry mouth. CBD oil may incite a small drop in blood pressure immediately after it is consumed; this may also cause the user to feel lightheaded.
Diarrhea is a common side effect for people who take relatively large doses of CBD oil, and is linked to the substance interacting with the digestive system. Lowering oil doses often minimizes this effect. CBD oil may make users feel hungrier than usual, which is a common effect of most cannabinoids. Marijuana-based CBD oils are illegal to use recreationally or for medical reasons.
The state senate recently introduced legislation that would legalize CBD oil, but the governor struck down this motion. I knew I wasn't going to be happy climbing up the ladder, and I was getting sick of the bureaucratic nightmare that comes along with working in a big corporation.
It was a scary thought to quit — cutting off your bi-weekly paychecks and constantly fearing the "what if I fail" scenarios. But after learning about the hemp industry, and with the opportunity to team up with Ola, I decided to give it a try. We bootstrapped the company with our combined savings, and we grew our business by continuing to reinvest our profits. We got passionate about starting Populum after learning more about hemp. We were fascinated to discover why so few people actually know about this plant, even though it's one of human history's oldest cultivated crops.
It's because in recent history, hemp has been stigmatized and suppressed by the government, often being portrayed as the same thing as marijuana. So we wanted to do something about this — not only to disrupt the hemp industry, but also to help expand the hemp market to more customers.
Before we even had the vision for Populum, we did months of research on the benefits of the hemp plant. What we found was that hemp extracts, mainly known for cannabidiol CBD , have amazing benefits that most of the public is completely unaware of.
But even with such potential, we found there to be a complete lack of information and transparency regarding these products. Eventually, we decided to go against the conventional wisdom of our industry… This is when we started winning. This poses a big challenge for customers, a large portion of whom are looking to buy hemp oil as a supplement for themselves or for their loved ones — spouses, children, and even their pets.
So it's critical that they can trust the quality of the ingredients and have confidence that the company stands behind its products. We started Populum with these things in mind. Our primary goal was to create a high-quality hemp oil sourced and made right here in the USA. Getting our first product out the door wasn't an easy task. We benchmarked other hemp, cannabis, and even mainstream supplement brands to give us an idea of what was out there.
This also helped us figure out how to differentiate ourselves. While Gunhee was working with manufacturing and operations partners, I was diving into the branding of Populum. We didn't know it'd be called "Populum" yet, but we spent a good week texting names back and forth until we landed on something we felt sounded right.
This was all around the start of December. We gave ourselves a month to complete everything — the branding, product images, product development, copywriting, etc. The first sprint was deciding the brand voice. That is, the color palette, typography, imagery, logo, etc. We started with a few options and felt great about where we finally landed by the end of the week. Week two focused on the product images.
Once we had the prototype from the manufacturer, we created a super crappy light booth using an online tutorial, and started taking pictures. Week three focused on the website design.
Before diving into the front-end code, we used Sketch to create the pages of the website so that we could iterate on the designs and have conversations about them. In week four we put it all together. We'd already purchased the domain and set up hosting. We chose a theme called Kalium and went to town on building the site. All together it took a good four weeks to launch, while managing the manufacturing aspect of the business in parallel.
We were able to get all the product images, branding, fulfillment infrastructure, website, emails, etc. For the truly curious, here's a quick rundown of most of the products that helped us get through the sprint:. Having a background in design, one thing we aimed to do was stand out through our branding.
We knew that having a quality product wasn't enough. In today's marketplace it's not enough for you to have good customer service, a quality product, and be fairly priced. You also have to look great. A huge competitive advantage lies in the perception derived from a quality brand, so we made sure we nailed that. Today people expect visual quality. You can see that in brands like Airbnb, Facebook, and Apple. They evoke a feeling and have personality.
That's what we tried to focus on — using visuals to show trust and quality. Parallel to design, another area we put a lot of emphasis on was customer service. We knew that hemp oil is a relatively new and foreign product for a lot of people. Many of them have simply never heard of it or used it before, which can make them that much more hesitant to try it out.
We help customers overcome this uneasiness through a day risk-free trial — a first in this industry.
Through this policy, we're letting our customers know how much we believe in our products, and how much we care about the user's experience with our brand. Referrals were another big area of growth for us. We realized that after customers used our products and shopped with us, they enjoyed sharing their experience with friends and family.
We wanted to encourage our customers to continue to do so and to also thank them for letting others know about us. So we started a referral program that's simple and straightforward.
And this word-of-mouth marketing has really helped us capitalize on organic growth. We're a direct-to-consumer brand, selling directly on our website and also through Amazon. Being in such a controversial industry, starting the company and growing the business forced us to think more outside of the box. There are still a lot of regulations and stigma around this plant.
Payment processors like Stripe refused to work with us. Facebook rejects promotions and ads that focus on hemp. Google also blacklists accounts that use adwords to promote. So from the beginning, we've had to find unorthodox and alternative ways of getting our products out there.
What helped us the most early on was using organic traction strategies, such as word-of-mouth and reviews. We worked with review sites to get our product tested, engaged with online forums, such as Reddit, by being active on their discussion boards, and also did free giveaways to get people to experience the supplement.
At first, all these methods were painstakingly manual and non-scalable.
Growing a Hemp Oil Business to $70,000/mo in the First Year
Get your questions quickly answered by checking out the Populum FAQ. You'll find extensive answers to your questions on our Frequently Asked Questions. Jul 30, Highlights: Populum's Premium Hemp Oil is a long-time favorite at Ministry when CBD offered unique benefits to their ailing child, Harmony. There are many benefits to hemp oil; from treating epilepsy and anxiety to reducing pain and inflammation.